1. Naming the images Every image has default file name that the camera usually allocates (IMG XXX). But always ensure that it has been renamed keeping in mind the key…
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Identify your audience -Know the mindset and the desired tone of communication to connect better with the audience. Understanding tastes, motives and current trends help to build a rapport…
Online reputation is vital to maintaining a strong business presence. The digital medium ensures that there are a lot of avenues for the public to express a view…
Search Engines account for factors such keywords, links, and the overall structure of the site. However, through linking patterns, user engagement metrics these engines can also determine the role of…
There is an immense onus on businesses to focus their growth in the emerging markets for obvious reasons. There is untapped potential and the rate of growth which has been…
Linkless mentions seem like a hard exercise to imagine but this route has been adopted by several site builders. Search engines have tried to rank sites irrespective of…
A backlink audit is important to ensure that the website is running as desired. It helps you to determine if there is a threat of being penalized. This enables us…
Google has been ranking sites based on content, uniqueness, device friendliness and social sharing. Original content that is not on any other page receives a higher rank and its relevance…
Google+ Local pages are used for businesses that primarily serve customers in a local region. Typically on a Google+Local page details such as name, phone number and address are…
