Users are drawn to display adverts to be sent to a landing page, a microsite, or another form of destination. Advertisers build display advertising with one purpose in mind: to…
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Web page experience is a set of signals that assesses how people feel about the experience of engaging with a web page beyond its information value. It incorporates Core Web…
What is UX Design? The whole experience when visiting a website or app is referred to as user experience (UX). As a result, it is concerned with all areas of…
What Is Social Media Marketing? The process of utilizing social media for marketing to locate and interact with your audience, establish your brand, and drive income is known as social…
Why is Content Marketing Important? A content marketing strategy is a document that explains how you intend to use content to attract and engage your target consumers. It usually entails…
2020 was an interesting year, and it brought changes to several tried-and-true marketing methods. Pay-per-click advertising is a good example. Although trends are slow to shift, Edkent Media is witnessing…
What is Google Search Algorithm? The Google search algorithm is a complex system that allows Google to find, rank, and provide the most relevant pages for a given query. The…
What is Brand Awareness? Brand awareness refers to how well your target audience recognizes and is familiar with your brand. ‘Trending,’ ‘buzzworthy,’ or simply ‘popular’ are terms used to describe…
Site Structure: Why It’s Important and How To Get It Started Your website’s structure is crucial to your SEO strategy. The website structure informs Google about the most significant pages…
Quality and effective marketing are vital for the success of any organization. As a business owner, you need to make a strategic decision and chose a direction for your company...
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