Email Marketing Services
Digital marketing thrives in present day because we have access to a connected audience that is reachable through numerous outlets — one of which is email marketing. With a tremendous amount of experience in this area, Edkent Media can elevate your company’s email campaign production and take its deployment to new levels. In the process, we will help you reach out to newly identified demographics, boost existing customer communication and retention, and engage with an increased client base. This can all be done through automated and fully managed email marketing techniques that have been proven in the industry to enhance brand awareness and customer loyalty, and increase overall revenue.
HOW EMAIL MARKETING WORKS FOR YOU
Responsive Email Design
Campaign Creation And Management
Automated Email Marketing
Customer Relationship Management
Cleaning Contact Lists
Produce responsive email marketing campaigns created with your ideal customer in mind.
Utilize popular service providers to ensure the compatibility of the email at the first click.
Deliver two separate emails and test their performance, then deliver the better to the remainder of your contacts.
Adopt simple tools to send segmented emails immediately or schedule them, then track their progress in real time.
Use helpful tools to track open rates, link activity, reads, bounce backs, notifications and more.
A CLOSER LOOK AT OUR EMAIL MARKETING FEATURES
With email automation software, we are able to create engaging email marketing campaigns using a convenient and simple drag-and-drop functionality—perfect for customization. With a responsive email design, your email series will look its best on any device, regardless of its size and dimensions. Once the design and the compelling content have been added together, your emails are one step closer to reaching your email list.
There is never a worry that you could lose your emails because everything that is created is stored in the cloud, meaning it is retrievable anywhere and anytime. There is complete control when you send your campaign through advanced scheduling controls. Stats and reports are collected in real time and delivery rates are guaranteed to be at its maximum by using the feedback loops we hold with the major service providers.
Comparative testing, also known as A/B testing, allows us to closely inspect and examine your email campaigns in order to understand the customers’ interactions. We are able to compare conversion rates, link clicks, and open rates to help develop successful strategies and refine the segmentation of your email lists. We are also able to test details such as name, content, subject, time and day of sending to determine the best practice for your audience.
Campaign Tracking and Reporting
Tracking your email marketing campaign performance can be done quickly and effectively. We are able to review how email recipients have responded to your campaign through statistics such as click through rates, bounce statistics, open rates and how many have chose to unsubscribe. We can devise new insight and strategies based on easy to read data and charts, that we produce, to help develop your email campaigns over a period of time.