Pay Per Click (PPC) Advertising

Our role as your Adwords campaign manager is to get the most out of your paid search campaigns. Whether this is done by writing great ads that connect with your ideal customers or optimizing the campaigns so they can run at the highest level, our team of PPC specialists ensure that your ads are performing well. A digital marketing company should have excellent, experienced Google Ads (formerly Adwords) managers with PPC manager skills. That is something that Edkent Media has and prides itself for. We also specialize in PPC ads and SEO for lawyers.

Pay-per-click marketing is one of the most powerful tools at any digital marketing agency. Millions of businesses use paid ads as the quickest and easiest way of getting their company, product or service on the first page of Google search results. We are able to harness the power of Google instantly after gaining access to your paid search account.

Bing is another paid search option to help attract those users who are still loyal to it as a search engine. Whether as a program or browser default, people are still using Bing to search the internet, which is why your company should be there too.

Remarketing is a way of connecting with visitors to your website who may not have had the intention of making an immediate purchase or inquiry. It positions you in front of a defined audience as they browse elsewhere on the internet.

The purpose of remarketing is to advertise to customers who have expressed interest in your business – after all, there was a reason for them to have come to your website in the first place. It is a very cost-effective form of advertising that helps to remind visitors to purchase your product or service, and increase your company’s brand awareness at the same time.

When executed properly, remarketing can be a powerful tool to improve sales conversions. Google remarketing is the ideal tactic because the sales process is a long and competitive process.