Tag: native advertising vs sponsored content

14
Jan

How to Reach the Right Audience with Branded or Sponsored Content

Marketers and online users tire from the conventional promotional methods available online.  Things are also not looking good on the social media front as well, especially at Facebook which has inhibited organic reach for business pages drastically. Using conventional paid media such as banner ads is also becoming less effective as consumers simply ignore them. There has been growing interest
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